Host a Fundraiser and Gain Exposure for Your Business
Thank you to Randi-Sue Deckard of
Designing Diva Jewelry
for allowing us to publish her article.
No matter what type of business you are in, getting involved in the
community through fundraising, is invaluable for getting exposure for
your company.
There are a number of ways to be involved in fundraising for your
community. Here are a few examples:
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Offer time, products or services to be used in a Silent Auction.
Advertise your business and what you donated in the local paper or the
Silent Auction promotion.
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Donate a percentage of your sales on an item or items to raise funds
for a worthy cause in your community. Keep customers informed about how
much you have raised and how the funds are being used by that
organization.
-
Start your own fundraising campaign for a need in your community.
Maybe it is backpacks for children in the fall, Christmas meals or
presents during the holidays, etc...Unsure of where to start? What are
you passionate about? Health, children, or safety of residents? Take a
little time so you can be involved in something that is meaningful and
you will be more credible.
Once you have established how you will participate or organize a
fundraiser do not forget to write a press release to your local paper,
so folks in the community have an opportunity to participate and learn a
little bit more about you and your business. If you already have an
established business mailing list, educate your customers about the need
within the community and how they can participate through your business
fundraiser. Whether you have a storefront or online business, you have
the potential to not only make a difference in your community but also
raise awareness about your business and service/products offered which
is a win-win situation for all involved.
Randi-Sue Deckard is passionate about marketing her
handcrafted jewelry line, Designing-Diva Jewelry. She is
just as passionate about women's health which has lead
her to hold an online fundraiser to support the Susan G
Komen Foundation and breast cancer awareness (http://www.designing-diva.com/breast-cancer-awareness.htm).
Her goal is to raise 2k for 2007; whether or not your
purchase a breast cancer awareness bracelet, find a
worthy cause to donate your time, money or services to
and make your community a better place.
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Randi-Sue Deckard © 2007
Used with permission of the author
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